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may 12 2008

Airports installing ads that "come to life"

Soon at major airports, projectors will beam advertisements on terminal floors. When you step on one of these images, your foot motions will control the action you see.

Let's cut to the video! Watch a puppy play with one of these ads:

Airports where these Reactrix StepScape interactive ads will be installed include Atlanta, Boston, Chicago (O'Hare and Midway), Dallas-Ft. Worth, Denver, Detroit, Minneapolis-St. Paul, Philadelphia, Phoenix, San Antonio, San Francisco, San Jose, Seattle-Tacoma, and St. Louis.

The ads will begin to be rolled out nationwide later this year. [Reactrix]

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Note:This story was accurate when it was published. Please be sure to confirm all rates and details directly with the companies in question before planning your trip.


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