Pantone Hotel

By , Friday, Jun 1, 2012, 12:00 AM

Pantone Hotel

About this Hotel

Price From $89

In a rare example of a marketing gimmick gone right, the Pantone Hotel delivers on the style standard that design geeks have come to expect from the namesake global color guru. Each of the property's seven floors is dedicated to a different hue—from vivid tangerine to cool sky blue to buttery yellow—which comes through mostly in accent pieces and artwork. White bedding, walls, and window dressings keep the 59 guest rooms in balance. Even the rooftop bar picks up the pigment theme, serving drinks named for the color codes they most closely resemble: Pink Champagne 12-1107, Lemon Drop 12-0736, and Daiquiri Green 12-0435, to name a few.