Wine Entrepreneur Christina Madrigal

March 19, 2007
0705_gg_qamadrigal
Courtesy Elizabeth Naylor (left) and Christina Madrigal (right)
Madrigal, of California's Two Wives Winery, answers our questions about working as a woman in the wine industry.

Q: How did you become involved in the wine business?

A: While opening a bottle of wine one evening with a group of friends and listening to them talk about their week and extensive amount of energy it takes to keep it all going, the idea of Two Wives emerged. We realized that sitting down with a glass of wine at the end of the day allows us to recoup our fortitude to successfully juggle all that we love: our families and friends, our work, our joys, our sorrows and our continued growth as successful women. At that moment we knew we could make the wine to toast our lives and the lives of all women. Our husbands are in the wine business and passionately enjoy their careers. Over the years we have both learned a great deal about the process of producing, bottling, selling, and enjoying good wine from watching our husbands in action. We decided it was time for us to join the industry that is such an integral part of our family lives, hence the name "Two Wives". We created Two Wives Wine Company in order to bottle our favorite varietal, Sauvignon Blanc, and encourage the celebration of everyday things life has to offer us as women.

Q: What were some of the hurdles?

A: Starting any new business can be an overwhelming experience, but after a lot of thought on this we would definitely say getting all the appropriate licenses and permits was a major ordeal. So much more comes into play because alcohol is involved. A fair estimation on what it took to get us up and running would be a year; and the year was full of hurdles...a six month waiting time for being seen by the Alcohol Beverage Control Department, securing wine and being informed that someone offered a better price so we were out, figuring out the bottles that we wanted did not work with screw-caps and the color screw caps we required had a minimum order of 50,000...we only needed 9,000--the list goes on and on. But we survived...with lots of patience, staying focused and trying really hard to always look forward we accomplished what we set out to do-- we are now on our third vintage!

Q: What do you love most about your job?

A: Without doubt, the thing we love most about our job is being able to have fun while doing something we're passionate about, having a job that allows us the control and flexibility over our own day and being able to support a cause (Breast Cancer) that means a great deal to us both.

Q: What advice do you have for someone who wants to do what you do?

A: Mentor...Mentor...Mentor... Find someone that has knowledge in this area --they will be able to give sound advice which can minimize or help avoid the unforeseen obstacles.

Q: How are women changing the wine industry?

A: Recently we have seen more labels marketed for women as well as female driven wine clubs, magazines and books. Women are now being acknowledged for their contribution to this industry. We buy 77 percent and consume 60 percent of wine in the United States. Women also make up 60 percent of high end ($15 dollars and up) wine purchases, yet only 10 percent are women winemakers.

Q: What are some of the misconceptions about women and wine?

A: Perhaps the biggest misconception about women and wine is that men are the predominating force behind the wine industry and that is simply not so, as research shows otherwise.

Q: Which of your own wines is your favorite and which wines do you generally prefer?

A: Sauvignon Blanc!!!!

Two Wives, Calistoga, Calif. 94515, 888/896-9483, twowives.net.

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Spokeswoman and Author Mireille Guiliano

Q: How did you become involved in the wine business? A: Early in my professional life in New York I was bored with my job as translator/interpreter, so I took inventory of my passions and talents. Wouldn't it be great, I thought, to work in the food, wine or travel business--things about which I knew I had a passion for or at least the right genes in my DNA. Growing up in France I knew something about food and wine, having been raised in a wine area (near Champagne, Alsace and Burgundy) and with chefs and good home cooks in my family. Luckily I landed a series of jobs promoting the French wines (and by extension foods and travel). Q: What were some of the hurdles, if any? A: Being a woman certainly was a hurdle in a wine and spirits world dominated by men at all levels save secretarial at the supplier, distributor and retail levels and in a business sector closely aligned with the spirits business. There are many more women in the business today who were not simply the owner's daughter or wife, which only makes sense as women purchase more than half of the wine consumed in America. Being a woman (and a French woman) was a big plus, though, at the press and consumer levels. Q: What do you love most about your job? A: Minimizing the intimidation factor and maximizing the pleasure factor about wine for people. My chapter "Wine is Food" in "French Women For All Seasons" is basically a 101 on wine, food, and wine and food pairing, but has been received with glowing comments from press and readers alike who felt that's really all one needs to know to enjoy both. Most people have no time and/or inclination to read volumes on wine but still want to enjoy a glass with a meal, and my short chapter does just that. So, put another way, I enjoy helping people and opening up doors to pleasure. Q: What advice do you have for someone who wants to do what you do? A: Make sure this is what you want to do and that you have a passion for wine. The business has changed a lot, and it certainly isn't all drinking Champagne at top restaurants and hotels. It is a business, and in many companies the passion, pleasure and play have been suppressed by spread sheets, double digit growth and excessive marketing...liking the product helps a lot. Q: How are women changing the wine industry? A: By reaching a critical mass in the marketplace and in the industry. They vote with their wallets and are an important constituency that commands attention and service...perhaps the most important consumer group as they buy the most wine. People think about the hot-shot alpha male collectors and wine hobbyists, but it is women who are buying table wine at Costco and in supermarkets and ordering Champagne or Chardonnay in restaurants. They increasingly enjoy wine, join tasting groups and clubs, and are informed about wine, which has led to more women seeking positions in the industry--not just in sales or PR but as sommeliers, wine writers, wine educators and once in a while a CEO. Q: What are the misconceptions about women and wine? A: Perhaps that the role of women in wine is no different than in other industries, especially male-dominated industries. There those who are passionate and knowledgeable and rise on meritocracy, but there are those who get hired or promoted beyond their competency because they are women. And at big companies, there's a need for token women in senior management. Q: Which of your own wines is your favorite and which wines do you generally prefer? A: Champagne still is my favorite wine, although I generally prefer red wines, particularly pinot noir from Burgundy. Since I've been spending more time in our home in the south of France, I'm getting to appreciate red Rhone wines more and more. Mireille Guiliano, mireilleguiliano.com.

Wine Country Weekends

NORTHERN VIRGINIAHome to only six vineyards and wineries in 1979, Virginia now boasts more than 100. A third of them are in the northern Virginia wine region (tourism info: virginiawines.org), which begins just over an hour's drive west of Washington, D.C., and stretches to the foothills of the Blue Ridge. Favorite Vineyard: Near the town of Amissville, Gray Ghost Vineyards makes a dozen wines on a 25-acre plot, including cabernet francs and chardonnays. The tasting room has three mahogany bars where you can sample various vintages at no charge. Out back, in the Victorian garden, there are café tables and chairs for picnicking, a shady gazebo, and flower beds that burst with dahlias, azaleas, and crape myrtles. 14706 Lee Hwy., 540/937-4869, grayghostvineyards.com. Picnic Supplies: The Epicurious Cow, about five miles northwest of Gray Ghost, is stocked with things you'd expect from a gourmet grocery (produce, meats, cheeses, and crackers) as well as more unusual treats, such as pistachio-and-Grand-Marnier pâté and caramels in flavors like espresso and chipotle. 13830 Lee Hwy., 540/675-2269, epicuriouscow.com. Fresh Air: Guides at Marriott Ranch, near the town of Hume, lead 90-minute Western rides on 4,200 acres that are dotted with cattle. 877/278-4574, marriottranch.com, from $32. Spa Time: Along with the requisite massages, facials, and manicures, the Inn Spa at Poplar Springs in Casanova sells a Vinotherapy body treatment for $155. Many of the products used in the treatment are made with grapes from area vineyards. 800/490-7747, poplarspringsinn.com. Fancy Dinner: Frank Maragos, formerly a chef at the highly regarded Inn at Little Washington, opened Foti's Restaurant in Culpeper in 2005. His Mediterranean-inspired dishes may include vanilla-roasted lobster with johnnycakes in a chardonnay-butter sauce and a rich seafood paella. 540/829-8400, fotisrestaurant.com, entrées from $18. Where to Stay: Hopkins Ordinary in Sperryville is on the National Register of Historic Places. Its name dates to 1820, when John Hopkins built an inn and tavern of the kind then called an "ordinary." There are five rooms, each with a private bath, and a cottage that sleeps four. Guests receive a glass of wine upon check-in, and frittatas and scones for breakfast on the two-story wraparound porch. 540/987-3383, hopkinsordinary.com, from $108, cottage from $285. LONG ISLAND, N.Y.For many, the east end of Long Island, N.Y., conjures up images of beachfront mansions and polo matches, but there's a refreshingly relaxed atmosphere on the island's North Fork, where potato farms have traditionally outnumbered country clubs. A two-hour drive from New York City, the North Fork is home to more than two dozen wineries and vineyards (tourism info: liwines.com). Favorite Vineyard: The new tasting room at Osprey's Dominion Vineyards in Peconic is bright and airy, with four skylights and three walls made of glass. For $5, you can sample five wines, from fruity Rieslings to full-bodied Meritage blends. On Friday nights in summer, people picnic on the lawn while listening to local bands play jazz and classic rock. 888/295-6188, ospreysdominion.com. Picnic Supplies: The Village Cheese Shop in Mattituck sells a staggering selection of imported and domestic cheeses, as well as platters that include three or four different cheeses, crostini, grapes, and olives. 631/298-8556, thevillagecheeseshop.com. Fresh Air: The 101-year-old clipper schooner Mary E sets out several times daily on two-and-a-half-hour cruises from Greenport. On hot days, Captain Ted Charles may anchor the boat so passengers can cool off with a swim. 631/369-0468, schoonermarye.com, $40. Spa Time: Services at the Luna Mesa Day Spa East in Aquebogue include Swedish massages, reflexology, wraps, manicures, and pedicures. 631/722-5215, lunamesadayspaeast.com, 30-minute massage from $40. Fancy Dinner: In the dining room at The Frisky Oyster in Greenport, walls are upholstered in a red Japanese floral pattern, and contemporary rice-paper lanterns hang from the ceiling. The owners--two Manhattan caterers--print a new menu daily depending on what's available locally (striped bass, Long Island duck, sweet corn). Customers are allowed to bring their own wine. There's no corkage fee for the first bottle, and $5 per person for each bottle after that. 631/477-4265, thefriskyoyster.com, entrées from $24. Where to Stay: The Greenporter, a renovated 1957 motor lodge, reopened in 2001 as the first boutique hotel on the North Fork. The 30 rooms have blond-wood floors and mid-century modern furniture. Standard rooms can sleep as many as three people, and deluxe kings acommodate four. The hotel's La Cuvée Wine Bar and French Bistro is popular with nonguests. 631/477-0066, thegreenporter.com, from $99. HERMANN, MO. In the 1800s, central Missouri had a robust wine industry, due to German immigrants who had settled there. Prohibition hit hard in the 1920s, and virtually all of the 100 vineyards and wineries closed. But recently, Missouri wine country--and the area around Hermann, in particular (tourism info: hermannmissouri.com)--has made a comeback, becoming a weekend escape for people from St. Louis (a 90-minute drive) and Kansas City (three hours). Favorite Vineyard: In 1965, the Held family helped spark Hermann's renaissance when they restored the 1847 Stone Hill Winery. Much of the vineyard is planted with Norton, the state's signature grape. In the three tasting rooms you can try free samples of hybrids you won't find in warmer climates, like vidal blanc, vignole, and chambourcin. 800/909-9463, stonehillwinery.com. Picnic Supplies: Hermann does not have a gourmet grocer--yet--but Hermannhof Winery & Vineyard sells a $13 plate lunch that includes cheese, sausages, pickles, apples, and half a loaf of bread. 800/393-0100, hermannhof.com. Fresh Air: Much of the 225-mile-long Katy Trail, a rails-to-trails path, runs parallel to the Missouri River. Rent a bike at Hermann Ride Rest & Go Bicycle Shop. 573/486-9170, $15 per day. Spa Time: Soothe sore muscles at Massage for Your Health, where the treatments start at $30 and customers nibble on chocolates while they wait. 877/543-0199, massageforyourhealth.com. Fancy Dinner: The best restaurant in Hermann is Europa, owned by Bob and Chris Rappold, a husband-and-wife team. The kitchen and dining room are on the first floor of their Victorian home. The name and the menu reflect the couple's travels in Europe. Entrées include Wiener schnitzel, and filet mignon in a mushroom sauce. 573/486-4333, europa-restaurant.com, entrées from $19. Where to Stay: The Hermann Hill Village Cottages are on a bluff with views of the Missouri River. Four of the two-story cottages sleep up to four people, while a fifth can accommodate as many as eight. Each has a kitchen, living room, a deck or patio with a gas grill and hot tub, and two fireplaces. 573/486-4455, hermannhill.com, from $314 for four. WILLAMETTE VALLEY, ORE.More than 200 vineyards and wineries can be found in the Willamette Valley--pronounced "wil-lam-et," rhyming with "damn it"--which stretches for 100 miles, from just south of Portland to Eugene. Sheltered by the Coast Range to the west and the Cascade Range to the east, the valley has a climate perfect for producing Oregon's famous pinot noirs (tourism info: willamettewines.com). Favorite Vineyard: In Carlton, Anne Amie Vineyards produces 20,000 cases of pinot a year. Paintings by local artists hang in the tasting room, where you can sample the estate's wines for $5. French doors lead to a long terrace that overlooks the vineyards and the Coast Range. 503/864-2991, anneamie.com. Picnic Supplies: Harvest Fresh, a gourmet deli and grocery, is six miles northeast of Anne Amie, in McMinnville. Boxed lunches include half a sandwich, a salad, and a cookie. Larger groups can order fruit-and-cheese plates or antipasto platters with Italian meats and cheeses, roasted peppers, eggplant, and sun-dried tomatoes. 503/472-5740, harvestfresh.com. Fresh Air: From April to October, Vista Balloon Adventures in Newberg sells one-hour flights followed by a champagne brunch for $189. 800/622-2309, vistaballoon.com. Spa Time: McMinnville's Urbanbliss Salon & Spa offers its customers free wine tastings and, on Double-Date Thursdays, buy-one-get-a-second-half-off treatments. 503/472-3097, urbanblissspa.com, 30-minute massages from $47. Fancy Dinner: Oregonians take as much pride in their wild mushrooms as they do in their grapes, so it's no surprise that the fungi figure into the menu at The Joel Palmer House in Dayton. Owners Jack and Heidi Czarnecki hunt for the mushrooms themselves and transform them into dishes like the "faux gras," made not with duck liver but with truffles and chanterelles. Although there's a wine list featuring nearly 200 local pinots, customers can bring their own wine for a $20 corkage fee. 503/864-2995, joelpalmerhouse.com, entrées from $20. Where to Stay: The four-story brick building in McMinnville that's now the Hotel Oregon has been through many changes in its 102-year history: It has been home to a banquet hall, a bus station, and a beauty parlor. Today, the 42 rooms--some with connecting doors and shared baths, good for groups-- are named after and decorated with the mementos of the quirky characters who once lived or worked in the building. 888/472-8427, mcmenamins.com, from $60. SANTA BARBARA, CALIF.Thanks to Sideways, Santa Barbara's wine country is more popular than ever. And with its incredible mountain views, sunny valleys, and fields of wildflowers, it definitely deserves the hype (tourism info: sbcountywines.com). Favorite Vineyard: Sunstone Vineyards and Winery in Santa Ynez is one of the largest organic growers in the area. Surrounded by oaks, the winery looks like a 19th-century Provençal farmhouse. Exposed wood beams and textured walls help give the tasting room a cozy feel, as does the smell of lavender and rosemary wafting in from the garden. For a $10 tasting fee, you can sample six wines, including Eros, Sunstone's signature Bordeaux-style blend. 800/313-9463, sunstonewinery.com. Picnic Supplies: You might not expect to find a Cordon Bleu--trained chef at a country store, but at Los Olivos Grocery, nine miles north of Sunstone, Mark Tekbas whips up homemade soups, salads, and sandwiches that attract people from miles around. 805/688-5115, losolivosgrocery.com. Fresh Air: Women can channel their inner Gidget with a surfing lesson from the Santa Barbara Adventure Company. Four-hour sessions include an instructor, wet suit, surfboard rental, and lunch. 888/773-3239, sbadventureco.com, $105. Spa Time: The De-Stress Cafe in Solvang offers a variety of services from massages to exfoliation. The staff will send a car to pick you up at your hotel. 805/693-8776, destresscafe.com, 30-minute massage from $38. Fancy Dinner: Brothers' Restaurant is inside Los Olivos's landmark Mattei's Tavern, which was built in 1886 as a stagecoach stop for dusty travelers looking for a meal. The menu and wine list cater to a more upscale crowd now. The filet mignon in port wine sauce with a caramelized onion-potato gratin is particularly good. 805/688-4820, matteistavern.com, entrées from $17. Where to Stay: The town of Solvang was settled by Danish immigrants in 1911, not that you could miss that fact. The grounds of the Wine Valley Inn were modeled on the Tivoli Gardens in Copenhagen. Even the cluster of Tudor-style buildings is reminiscent of an old-world village, complete with a clock tower imported from France. The hotel has 57 rooms, and six cottages that sleep up to four. Each cottage has a living room and fireplace, and most have a private patio. 800/824-6444, winevalleyinn.com, from $89. NAPA VALLEY AND BEYONDThe Napa and Sonoma Valleys, north of San Francisco, need no introduction. Wineries run the gamut from grand estates owned by big corporations to mom-and-pop operations that produce only a couple thousand cases each year (tourism info: napavalley.com and sonoma.com). Favorite Vineyard: Sycamores line the driveway at Peju Province Winery in Rutherford, and the focal point of the tasting room is a stained-glass window depicting the Three Graces. The gardens are dotted with fountains and statues of mythological figures. Peju is known for its cabernet sauvignons, which you can taste for a $10 fee (800/446-7358, peju.com). There's a different feel entirely at Kaz Vineyard and Winery, a small Sonoma Valley operation that's as unconventional as they come. Owner Richard "Kaz" Kasmier--with help from his wife, son, and daughter--runs a tasting room in his barn. You can sample six wines for $3, including Kaz's specialty, port (877/833-2536, kazwinery.com). Picnic Supplies: The Oakville Grocery has been in operation in the Napa Valley town of Oakville since 1881. Locals voted the store's sandwiches the best in the upper valley last year (707/944-8802, oakvillegrocery.com). In downtown Sonoma, The Cheesemaker's Daughter sells more than 50 kinds of artisanal cheese, including several that are made locally (707/996-4060, cheese makersdaughter.com). Fresh Air: Burke's Canoe Trips runs a 10-mile self-guided tour down the Russian River from Forestville to a beach in Guerneville. The trip takes four to five hours with stops for sunbathing and swimming. 707/887-1222, burkescanoetrips.com, $58 per canoe, which seats three adults. Spa Time: Spend a lazy afternoon at the Calistoga Massage Center and Day Spa, in the northern Napa Valley. 707/942-6193, calistogamassage.com, 30-minute massage $45. Fancy Dinner: Founded in 2001 by legendary winemaker Robert Mondavi, Copia: The American Center for Wine, Food, and the Arts organizes educational tastings, lectures, concerts, and films. The on-site restaurant, Julia's Kitchen, is named for Julia Child, who was a Copia advisor. Its menu is appropriately French-flavored but not fussy, with entrées like duck confit cassoulet and roasted quail (707/265-5700, juliaskitchen.org, entrées from $18, corkage fee $15). The hottest restaurant in Healdsburg is Cyrus, inside the new Les Mars Hotel, where rooms start at $475 a night. Customers choose from European- and Asian-inspired dishes including truffled red-wine risotto and a Thai-marinated lobster with avocado, mango, and hearts of palm (707/433-3311, cyrusrestaurant.com, from $68 for three courses, corkage fee $35). Where to Stay: The Yountville Inn is not far from Thomas Keller's famous French Laundry restaurant in Yountville. All of the 51 earth-toned guest rooms, some of which can sleep up to four, have wood-beamed ceilings and fieldstone fireplaces. Breakfast includes Starbucks coffee and pastries from Keller's Bouchon Bakery. On Friday nights, the inn offers free wine tastings (888/366-8166, yountvilleinn.com, from $175). While the Yountville Inn has country charm, the El Dorado Hotel in downtown Sonoma is all about contemporary chic. Guest rooms have tiled floors, abstract artwork by local artists, and brushed-stainless-steel bed frames. Upstairs rooms boast balconies that overlook Sonoma Plaza or the hotel courtyard; the larger bungalow rooms on the ground floor have private patios (800/289-3031, hoteleldorado.com, from $175).

Just Bead It!

Instead of buying a souvenir T-shirt to remember your trip, create something you'll actually wear, like a pendant necklace or a silver bracelet. These 10 bead shops host private parties that make for a great afternoon or evening out--just be sure to reserve in advance. Bring some snacks, a bottle of wine (to most), and get beading! AtlantaBrina Beads Parties for up to 10 people cost $500, which includes a $30-per-person credit toward materials. A cheaper alternative: The store is open until 9 P.M. on Thursdays, when for $5 (not including the materials), you can bring in drinks and learn basic projects. 3231 Cains Hill Pl. NW, 404/816-8230, brinabeads.com. AustinNomadic Notions After a $50 fee, parties are $10 per person, with a minimum of six. That covers an instructor and the private space; materials are extra. 3010 W. Anderson Ln., 512/454-0001, nomadicnotions.com. BostonBeadworks Events are held Wednesdays after store hours (6 P.M.-8 P.M.). For $75 with a maximum of six guests, you'll get two instructors, a workspace, and tools (but not materials). Alcoholic drinks aren't allowed in the store. 167 Newbury St., 617/247-7227, beadworksboston.com. ChicagoCaravan Beads After a $50 fee, parties are $10 per person, with a minimum of three guests. The price includes an instructor and a private room for two hours, but not materials. No alcoholic beverages. 3361 N. Lincoln Ave., 773/248-9555, caravanchicago.com. Los AngelesWahine Beads Parties are held during store hours and cost $25 an hour for up to five people, not including materials. The entire store can be rented for $75 an hour. 8877 Venice Blvd., 310/841-2988, wahinebeads.com. New YorkBruce Frank Beads Classes start at $75 per person plus the cost of materials. Private parties start at $500, not including materials, with a six-person minimum. 215 W. 83rd St., 212/595-3746, brucefrankbeads.com. PhiladelphiaBumbleBeads Parties are held in the store and cost $10 per person with no minimum number of guests. Materials aren't included. 7833 Germantown Ave., 215/247-1909, bumblebeadschestnuthill.com. PhoenixBead World The store's Traditional Bead Party for novices is $30 per person with a minimum of four, and includes materials, an instructor, and tools. 6068 N. 16th St., 602/240-2323, beadworldinc.com. Portland, Ore.Let It Bead Parties run $15 per person per hour, with a minimum of four guests. Materials are not included. There's a $100 deposit if you bring food or drinks into the store (refunded when everything is cleaned up post-party). 733 SW Alder St., 503/228-1882, letitbeadportland.com. San FranciscoBeadissimo Book the entire store and an instructor for $200 with a minimum of six participants. You must spend an additional $25 per person on materials. Events are held 6:30 P.M.-9 P.M., after store hours. 1051 Valencia St., 415/282-2323, beadissimo.com.

Margarita and a Manicure

It used to be that women would get dolled up at home and then head out for a night on the town. But these days, spas and salons are hoping women will bring the party to them. "There's a demand for an alternative to the typical day spa," says Michael MacLachlan, an owner of Nitespa in Los Angeles. "People want to be able to relax, and what better way than to receive spa treatments with a glass of wine in the company of good friends?" New services range from a free glass of wine with a haircut to elaborate blowout bashes--literally. In South Boston, champagne flows and tunes spin all day at the chic Shag Salon, where Sandy Poirier and his staff specialize in hair coloring and edgy cuts. Hardwood floors, high ceilings, contemporary furniture, and large windows that overlook Boston's skyline give Shag a loft-like feel. Women sit around a communal table and sip wine or cappuccinos while their color sets. Cuts are done at separate stations, but the salon is cozy enough that friends are never seated too far apart to chat over the sound of hairdryers (840 Summer St., 617/268-2500, shagboston.com). With its Roman-style columns and marble floors, there's more of an old-world feel at Pierre and Carlo European Salon & Spa inside Philadelphia's Park Hyatt hotel. Along with the usual array of services such as facials and massages, the spa offers manis and pedis that include a free cocktail. Customers receive free mimosas on Fridays and Saturdays. They can also be arranged for groups upon request on other days of the week (200 S. Broad St., 215/790-9910, pierreandcarlo.com). At Chicago's Strange Beauty Show, near Wicker Park, the '50s rock-and-roll vibe extends from lime-green walls to an extensive collection of vinyl. The salon hosts private BYOB prepping parties for $55 per person, where up to six women get gorgeous with full makeup applications, false eyelashes, blowouts, extensions, and updos--all while sipping cocktails and listening to their own music through an iPod hookup (1261 N. Paulina Ave., 773/252-9522, strangebeautyshow.com). "It reminded me of when I was in college and all my friends would get together to get ready for a night out," says Erin Leigh Crump, who lives in the city and recently attended a party at the salon. "And all the stylists are young, so they know what looks are fun and trendy." Blondies the Beauty Shop, in Denver's Cherry Creek neighborhood, stays open until 10 P.M. once a month for Cocktail Cuts Night. Customers are served drinks and hors d'oeuvres while they get their hair cut and styled (563 Detroit St., 303/377-5313, blondiesdenver.com). Part of the thrill of visiting Ted Gibson in Manhattan's Flatiron District is trying to catch a glimpse of regulars like Angelina Jolie, Keira Knightley, and Gabrielle Union. But you don't have to be a celeb to receive special treatment: Groups of six or more get wine, champagne, and cupcakes with one of the famous blowouts, as well as a hand-and-scalp massage and an Aveda lip gloss to take home (184 Fifth Ave., 212/633-6333, tedgibsonsalon.com). Not surprisingly, the reigning king of party spas is in L.A., just a couple of blocks off Venice Beach. Open noon to midnight, Nitespa caters to groups of any size with any request (490 Santa Clara Ave., 310/396-5122, nitespa.com, private party from $110 per person). "We throw a good party--and birthday, bachelorette, and 'girls' night out' events are very popular," says co-owner MacLachlan. "Concierge service includes assistance in planning, exclusive use of the spa, private off-street parking, catering, cocktails, music, 15 percent off all products, and anything else we can do to make the evening a memorable one!" MacLachlan and his staff will even bring the party to your place--whether it's a house or a hotel room--with a service that they've named Nitespa-a-Go-Go.