Wendy's Goes Gourmet in Japan

Courtesy Wendy's
Wendy's new foie gras burger in Tokyo

Last week, fast-food chain Wendy's, known for its cheap staples of meat bombs, unveiled the Foie Gras Rossini Burger at its new restaurant in Tokyo. The price is 1280 yen, or nearly $17 at today's exchange rates.

Other surprises in the new "Japan Premium" line-up of burgers include the Avocado Wasabi Burger, the Chili Burger, and the Truffle and Porcini Grilled Chicken Sandwich.

No other Wendy's in the world has foie gras, which is made from the liver of a specially fattened goose or duck. The burgers bulge and glisten with oil like sumo wrestlers.

The fancy burgers are sold at a gleaming new store in the Ometsando district of Japan's capital, famed for its fashion shops. The location is a bit away from the main drag though; find it on a map, here.

The store is Wendy's first of 100 planned locations for the country, according to the Wall Street Journal.

The fast-food empire bowed out of Japan a couple of years ago due to falling profits, reports AFP.

The new menu items can be seen on the Japanese website for Wendy's. There's no Baconator Double on it, sadly.


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